Our work


Empowering Dealerships with VIN-Centric Innovation
Product Design
Project Overview

VINcar is an innovative platform designed to streamline communication and operations in automotive dealerships. Recognizing the VIN as the core of dealership discussions and operations, VINcar offers a centralized solution for all dealership tasks, focusing on vehicle valuation, disposition, and acquisition.

Databases Technologies
Data Infrastructure
Backend Technologies & Frameworks
Frontend Technologies & Frameworks
Key Challenges

Fragmented Communication in Dealerships: Dealerships often struggle with inefficient communication, having to navigate multiple software programs and legacy dealership systems that hinder seamless interactions. This fragmentation becomes more pronounced with the need to collect a wide range of vehicle data that can change depending on the use case.

Inefficient Handling of Used Vehicles: For used vehicles, the absence of a centralized hub for discussions on appraisals, repairs, or customer interactions exacerbates fragmented communication. Furthermore, valuing vehicles and integrating with third-party providers for valuation proves to be a complex task.

Need for a Comprehensive Collaboration Solution: The industry lacks a unified platform that integrates with existing dealership systems, centralizes all communications, and operations around a vehicle's VIN. Additionally, there's a gap in providing a social network aspect for easy information sharing among dealers and managing different sets of permissions. Real-time communication and collaboration are also essential, leveraging real-time subscriptions to data and always presenting up-to-date information around the collaboration on the VIN.

Solution Approach

VIN-Centric Platform Development: VINcar developed a flexible and adaptable platform that centralizes communication around a vehicle's VIN. This approach enables real-time collaboration and integrates seamlessly with any system.

Streamlining Dealership Operations: By focusing on the VIN, VINcar transforms the way dealerships manage vehicle valuation, disposition, and acquisition, promising to support the entire lifecycle of a vehicle within the dealership.

Enhancing Communication and Efficiency: The platform fosters improved communication, collaboration, accountability, and efficiency, eliminating the need for multiple systems and scattered communication methods.


VINcar has emerged as a transformative solution in the automotive industry, centralizing dealership operations around the VIN. By breaking down communication barriers and integrating seamlessly with existing systems, VINcar is reshaping how dealerships operate and connect. As VINcar continues to grow and adapt, it stands poised to revolutionize dealership operations, making them more efficient, cohesive, and client-driven.
For more information, visit www.vin.car

More projects
Pulse, an innovation by Black Book, was designed to revolutionize the automotive market by offering unparalleled insights, drawing from billions of vehicle listings annually.
Trupropel presents VisitIQ: Pioneering audience intelligence with a scalable Marketing CDP, managing 600M+ profiles. Revolutionizing cookieless targeting & audience insights.